UX Myth #3: People don’t scroll

People will indeed scroll to find what they want, and scrolling is more usable than breaking content up into multiple pages. Just be sure that content spans the fold, so readers know there's more below.

Read more, including a bunch of research links, one of which mentions a friend of mine Milissa Tarquini:

UX Myths - Myth #3: People don’t scroll

UX Myth #2: All pages should be accessible in 3 clicks

Ease of navigation and maintaining the "scent" of information – am I closer to what I'm looking for? – is much more important than requiring all pages to be within an arbitrary number of clicks.

More info and links to research:

UX Myths - Myth #2: All pages should be accessible in 3 clicks

UX Myth #1: People read on the web

As many of you already know, people scan rather than read the content on a page. In fact, one study estimates that people see less than 20% of the content on a page.

More info and links to research:

UX Myths - Myth #1: People read on the web